The GO! Network: Creating unique buyer experiences

Standing out with your brand online

The world of retail has gone digital – but is your brand being left behind? In this workshop for marketing and digital leaders looking to create memorable online experiences, our experts cover how to make an impact with your online shop-front.

With brand loyalty being harder than ever to come by, and a marketplace at saturation point, standing out online is becoming increasingly difficult.

However, consumer behaviour is changing – and customers are willing to pay a premium for a superior customer experience. So how do you stand out?

In this virtual strategy workshop for brand, marketing, and digital leaders, we’ll discuss cutting-edge trends in how brands are standing out online, the best-practise advice that in-house teams need to know, and how to prioritise the tactics you need for your brand to flourish in the digital marketplace.

On the agenda:

• Standing out online in 2024 – the latest trends and challenges for marketing leaders

• The building blocks of a unique buyer experience – what every brand needs to consider in their online brand presence

• Strengthening your strategy – best practise advice for everything from eCommerce platforms to development and user communications

• Q&A with our panel